| 1. Identity statement | ||||
| Reference Type | Conference Paper (Conference Proceedings) | |||
| Site | mtc-m16b.sid.inpe.br | |||
| Holder Code | isadg {BR SPINPE} ibi 8JMKD3MGPCW/3DT298S | |||
| Repository | dpi.inpe.br/ce@80/2007/01.07.21.17 (restricted access) | |||
| Last Update | 2007:05.18.20.03.55 (UTC) administrator | |||
| Metadata Repository | dpi.inpe.br/ce@80/2007/01.07.21.17.17 | |||
| Metadata Last Update | 2018:06.05.03.33.43 (UTC) administrator | |||
| Citation Key | Fukuda:2007:MoNeCo | |||
| Title | Be Lazy: A Motto for New Concurrent Engineering  | |||
| Format | Print; CD-ROM; On-line. | |||
| Year | 2007 | |||
| Access Date | 2024, Apr. 27 | |||
| Secondary Type | CI | |||
| Number of Files | 4 | |||
| Size | 1928 KiB | |||
| 2. Context | ||||
| Author | Fukuda, Shuichi | |||
| Affiliation | Tokyo Metropolitan Institute of Technology | |||
| Author e-Mail Address | shufukuda@aol.com | |||
| Editor | Loureiro, Geilson Curran, Ricky | |||
| e-Mail Address | shufukuda@aol.com | |||
| Conference Name | ISPE International Conference on Concurrent Engineering, 14 (CE 2007). | |||
| Conference Location | São José dos Campos | |||
| Date | 2007, July 16-20 | |||
| Publisher | Instituto Nacional de Pesquisas Espaciais (INPE) | |||
| Publisher City | São José dos Campos | |||
| Pages | 191-197 | |||
| Book Title | Proceedings | |||
| Organization | Instituto Nacional de Pesquisas Espaciais (INPE) | |||
| History (UTC) | 2007-01-07 21:17:17 :: shufukuda@aol.com -> ce2007 :: 2007-03-30 21:24:35 :: ce2007 -> shufukuda@aol.com :: 2007-04-12 09:50:26 :: shufukuda@aol.com -> ce2007 :: 2007-04-12 21:44:40 :: ce2007 -> administrator :: 2007-05-18 15:21:11 :: administrator -> ce2007 :: 2007-05-21 14:36:22 :: ce2007 -> administrator :: 2018-06-05 03:33:43 :: administrator -> marciana :: 2007 | |||
| 3. Content and structure | ||||
| Is the master or a copy? | is the master | |||
| Content Stage | completed | |||
| Transferable | 1 | |||
| Keywords | Diversification Flexibility New Marketing One to One Marketing Life Time Value | |||
| Abstract | With the growing diversification, more flexibility and adaptability are called for in product development and marketing. Therefore, new business models are proposed for marketing and product development. One of them is one to one marketing where product development focuses more on individual aspects and considers life time value of a customer. But unless the product is very large or very special and it is essentially made to order, we have to compromise between mass production and personalized production, because if we produce products completely to individual order, then the price would become too much and we cannot sell the product. So if the product has to be sold at a reasonable price to secure marketability, we have to compromise between mass and personalized productions. Postponement or lazy evaluation is the way to solve the problem. This paper discussed this issue and describes how we can possibly solve the problem in an engineering approach by studying several actual cases. | |||
| Area | ETES | |||
| Type | Concurrent innovative product engineering | |||
| doc Directory Content | access | |||
| source Directory Content |
| |||
| agreement Directory Content | there are no files | |||
| 4. Conditions of access and use | ||||
| Language | en | |||
| Target File | CE07 Be Lazy SF Final.pdf | |||
| User Group | administrator shufukuda@aol.com administrator | |||
| Visibility | shown | |||
| Read Permission | deny from all and allow from 150.163 | |||
| 5. Allied materials | ||||
| Host Collection | lcp.inpe.br/ignes/2004/02.12.18.39 cptec.inpe.br/walmeida/2003/04.25.17.12 | |||
| 6. Notes | ||||
| Mark | 1 | |||
| Empty Fields | archivingpolicy archivist callnumber contenttype copyholder copyright creatorhistory descriptionlevel dissemination documentstage doi edition group identifier isbn issn label lineage mirrorrepository nextedition nexthigherunit notes numberofvolumes orcid parameterlist parentrepositories previousedition previouslowerunit progress project readergroup resumeid rightsholder schedulinginformation secondarydate secondarykey secondarymark serieseditor shorttitle sponsor tertiarymark tertiarytype url versiontype volume | |||
| 7. Description control | ||||
| e-Mail (login) | marciana | |||
| update | ||||